Aug 1, 2016

Posted in Gadgets

The future of web design – responsive solutions

In the past years, it is well known that the amount of mobile traffic has increased a lot, reaching more than half of the total amount. Nowadays, a large part of people worldwide have access to internet and use performing gadgets, such as smart phones and tablets. These are way more convenient from so many points of view: they are comfortable to use, easy to carry around and so on. For this reason, if they have not done this yet, businesses and organizations should start thinking about a mobile strategy that can help them engage more customers and stakeholders. For years, respectable entities have begun to have their own official web sites, but these, of course, have been designed to suit personal computers. However, with the increasing popularity of mobile devices, it seems that responsive web design is the key to success for the upcoming period. As the name says, this type of design is tailored to automatically adapt to any type of gadget the user may be using. As simple as it may sound, things are a bit more complicated.

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Why do you need responsive web design for your page?

When designing a site, developers have in mind the devices most people use to visit those platforms. While ages ago, personal computers came in a limited range of options, at the moment technology is no longer imposing these restrictions. This means that your web page has to work perfectly on a large desk top, a platform and even a tiny smart phone. Of course, this does not happen to old sites, which is why more and more users are encountering errors or at least difficulties when trying to access a page from their mobile phone. So, if yours is one of these platforms, then you should do something about it as soon as possible. This way, you will avoid losing your current customers and engage more mobile users.

 

What is responsive web design based on?

What you must know about responsive web design is that it is flexible enough and it can adapt in order to make the platform look fine on any type of device, regardless its dimensions and technical features. Of course, the entire concept is based on three major characteristics: flexible images (adjustable depending on screen size and form), fluid grinds (adjustable content – text -, according to the gadgets used for accessing) and media queries (which change styles depending on gadget characteristics).

 

Which are the benefits of responsive web design?

Getting adaptive web design for your page will definitely pay off. The most concrete result is that you are going to have more traffic on the site, since its design is able to support a wide selection of screens. In addition to this, it also represents the proof that you are trying to keep up with technological development and you are striving to offer your customers the most qualitative experience, from the first interaction. You will also get better SEO rankings, as search engines are strongly recommending responsive design.